Viactiontype Studio was established in late 2016 in the heart of Yogyakarta, Indonesia — a city long celebrated as one of Southeast Asia’s most vibrant hubs of art, culture, and creative expression. The studio was founded by Lukman Hidayat, a designer with a strong background in Visual Communication Design, driven by a deep belief that typography is far more than just letters on a screen. What started as a personal creative pursuit gradually evolved into a full-fledged multidisciplinary design studio with a growing presence in the global type design community.

We specialize in crafting high-quality fonts and typefaces that cater to the diverse needs of designers, brand owners, creative agencies, and independent buyers from around the world. Our work spans a wide range of typographic styles — from elegant serif and refined script fonts to bold display typefaces and versatile sans-serifs. Drawing inspiration from branding, editorial design, illustration, and visual culture, we ensure that every typeface we create is not only aesthetically beautiful but also deeply functional and contextually relevant across both digital and print media.

What sets us apart is our unwavering commitment to delivering designs that are fresh, unique, and forward-thinking. We stay attuned to the latest global design trends while maintaining our own distinctive creative identity rooted in the rich artistic heritage of Yogyakarta. Every font in our collection represents hours of thoughtful design work, rigorous testing, and genuine passion — because at Viactiontype Studio, we believe that great typography is the soul of great design.